If you own a business, you probably think it's the best in the industry, but might not be so eager to test it. In this programme, four pairs of bed and breakfast owners from all over Britain put their money and reputations on the line by staying at each other's establishments. They pay only what they deem to be an acceptable amount for the experience, with one establishment being named as the best value for money.
Shelley and her mum Linda host first at their bargain B&B, The Five Bells, near Dover. But road noise disturbs some guests' sleep, and there's pricing confusion at breakfast.
Experienced hotelier Gez hosts at The Thomas Paine Hotel in Thetford. Sarah and Chris make a saucy discovery and competitive spirits are unleashed during a Home Guard training exercise.
Chris and Sarah hope that the factory next door won't detract from the charms of their historic pub, the Rose and Crown in Tenbury Wells. But Gez takes exception to the setting.
Lesley and Steve host at the Woodlands Guest House on Exmoor. Revenge is in the air for Shelley and Linda and, come feedback, the hosts realise that some of the group aren't playing fair.
It's the final day of the competition and tensions run high as the B&Bers work through their issues, before the payments are revealed and the winner is announced.
Charlotte and Lucy hope to impress their rivals with their quirky decor at Acqua Beach in Weymouth. But guest Derek upsets Charlotte with his comments on her design choices.
Derek and Lynne Love are all about keeping it simple at the Langmead Guest House in Ramsgate. But Charlotte and Lucy are mortified to find moths in the bed.
Adam and Susan host at their unconventional B&B, The Big Green Bus, in Lewes, where their guests are shocked to discover that they'll be spending the night on a converted double-decker.
The last visit of the week is to The Pheasant in Brill, Buckinghamshire, where fur flies as host and chef Stephen Orr reveals that he hasn't been entirely honest with his guests.
Sisters Alison and Lynda hope that their eco credentials will impress their guests at The Miners Arms in Nenthead, Cumbria. But can Andrew and James face their fear of shared bathrooms?
Andrew and James aim to provide 'boutique on a budget' at the Rose and Crown, near Bolton. But they only have eight months of B&B experience, and their rivals are quick to pick faults...
Nigel and Pok U host at their B&B and Cantonese restaurant, the Bingham Townhouse, in Nottinghamshire. But there are single-bed grumbles and problems at breakfast.
Kev and Tor host meditation and mindfulness breaks on their narrowboat, Spirited Away, near Rugby. But their guests aren't impressed by the communal living and diminutive facilities.
There's tension, tears and tough talk as the B&Bers meet for the last time to find out how much they've been paid, before the winner is announced.
James and Kim Hodgson hope that their love of luxury will impress their guests at the White Lodge Hotel in Filey, North Yorkshire. But they receive some home truths in their feedback.
The second visit is to Amanda and her friend Alan at the theatrical Crystals on the Prom in Blackpool. The guests are surprised when Alan reveals his drag alter-ego, Ada.
Mark and Jean host at their plain and simple B&B, The Red Lion Country Inn in Upper Poppleton, North Yorkshire. But their guests find the rooms bland and the hosts get a grilling at dinner.
Kerry and Nicola hope to wow their rivals with their geodome tents and see-through pods at their glamping site, Camp Katur, in Kirklington. But some of their guests are not happy campers...
It's the final day of the competition and the rival B&Bers meet for the last time to find out how much they've been paid, before the winner is announced.
The first visit is to the Bridge Hotel in Scunthorpe, with new owners Martin and Hannah Weaver. How will the guests react when the couple's pet pig joins them at breakfast?
Michelle and Rob Earp welcome their rivals to their animal-packed B&B, Seashells, in Sutton-on-Sea. But the self-service breakfast drives their guests wild.
Tom and his stepdaughter Samara host at The Crown at Whitchurch in Herefordshire, where their guests are put through their paces on an assault course.
Clare and Fran welcome their rivals to The New Court Hotel in Usk, Monmouthshire. At breakfast, there are pepper problems and missing mushrooms, and talk turns to tactics.
It's the final day of the competition and the B&Bers meet for one last time to settle some scores and find out how much they've been paid, before the winner is announced.
So and Kevin host the first visit at The Admiral Hotel in central London. But the sky-high prices leave their guests gobsmacked, and a discussion over dinner leads to accusations of sexism.
Ursula and Daria welcome their rivals to The Redstone in Blackpool. But the mood turns sour during an afternoon of cake decorating, and one of the guests is a no-show at breakfast.
Chris and his friend Christel host at Ann's Farmhouse in Thornton, West Yorkshire. But their guests find the decor dated, and bubbling tensions boil over during an egg-and-spoon race.
Kris and Vikki host the final visit at The R Inn in Desborough, Northamptonshire, where relationships within the group break down and one guest refuses to stay the night.
It's the final day of the competition. After airing their grievances, from marks on a toilet seat to one guest refusing to stay the night, the payments are made and the winner is announced.