4:15pm UK, Monday September 06, 2004

Supermodel Heidi Klum's legs have been valued at more than £1m.   

The German beauty's perfect pins were assessed on their length, shape, rarity and commercial value by a jewellery specialist.

180 Heidi Klum legs braun hair removal

Heidi Klum

"Having valued static objects for 15 years, it makes a refreshing change to be asked to value something living," said John Souglides from auction house Phillips De Pury & Company.  

"And I certainly admired the exquisite lines of this piece," he added.   

The firm was asked to value the 31-year-old's legs as she is promoting Braun's new hair-removal product and a £1.1m price tag was placed on her legs.   

Braun now plans to insure Heidi's legs for the duration of its campaign.   

Mr Souglides, who used the principles of jewellery valuation to assess the model's legs, added: "Phillips De Pury has been in the valuation business since 1796.   

"Although we have valued some unusual and unique pieces in that time, this is the first time we have ever been asked to value a body part and we were intrigued by the challenge Braun set us."